Wednesday, April 22, 2009

Happy Earth Day

Earth Day, founded in 1970, is celebrated in the United States on April 22. Today. As a result of the celebration I have been inundated with retail discounts and offerings from almost every direction, from companies that are not even "green" per se. In this economy businesses are getting creative in their advertising methods to drum up sales.

In celebration of Earth Day I instead encourage you to ignore these offers. Ignore the greenwashing that takes place from retailers trying to sell us more "stuff" that we don't need. Ignore the commercialism that has taken over America. Instead, go on a shopping diet. Buy only what you need. Think about your purchases before giving into to discounted temptations. The Earth will thank you in the end. Every purchase that you makes has to end up somewhere? Eventually, it's likely to end up in a landfill.

An average family of four throws away approximately 600 lbs. of trash every month. Multiply that by 306,000,000 people and see what you come up with. It creates a whole lot of freakin' trash, much of which could actually be recycled instead of getting buried in a landfill.

So, instead of heading out to hit up the green day sales choose to stay home and chill. Even better, chill with a nice, green mojito in your recycled glass tumblers while making a toast to Mother Earth.

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